They Hooked Me Once

Have you ever been swayed by the appeal/cleverness of an ad for one particular brand to switch from another that you generally used?

Years ago I had a stove with old-fashioned coiled eyes. It worked fine, but it sure did get dirty and discolored as time went by. The look of the thing annoyed me so I spent time scrubbing and trying to clean it up. It was hard work, and I was never really pleased with it.

One night my husband and I accidently found one of those infomercials that used to come on TV. They probably still do, but I don’t ever watch them. Anyway, the program was advertising a stove cleaner. They sprayed their product into a dirty oven, and just like that the grime melted off and could be wiped away with a cloth. They also demonstrated how great the product worked on the metal rings and pan underneath the coiled stove eyes.

This method of cleaning looked a lot easier than what I’d been doing so I wrote down the phone number and called to place my order. Of course it was eventually time to try it. To my shock the baked on debris didn’t just wipe off. You had to use a LOT of elbow grease. I wasn’t crushed by this failure, but I was disappointed.

So what did I learn from my experience? Take them with a grain of salt, and if it sounds too good to be true it probably is. I did change my dish washing liquid after watching a commercial, and I’ll admit to being happy about that change.

I’m older now, and it’s hard for an ad to sway me into changing from a product that I like. I mainly pay attention to ads for things I’m looking to buy.  How about you? Are you a pushover for advertisements?

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About Elaine Cantrell

Elaine Cantrell was born and raised in South Carolina. She has a Master’s Degree in Personnel Services from Clemson University and is a member of Alpha Delta Kappa, an international honorary sorority for women educators. She is also a member of Romance Writers of America. Her first novel A New Leaf was the 2003 winner of the Timeless Love Contest and was published in 2004 by Oak Tree Press. When she isn't writing you can find Elaine playing with her dog or maybe collecting more vintage Christmas ornaments
This entry was posted in Elaine Cantrell, experiences, shopping, Uncategorized. Bookmark the permalink.

10 Responses to They Hooked Me Once

  1. Patricia Kiyono says:

    I’ve never heard of an electric stove’s burners referred to as eyes! Yes, they are a pain to clean. What a disappointment that the new cleaner didn’t live up to the hype. “Take it with a grain of salt” is definitely good advice!

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  2. This is what I had in mind, but I wish we knew what had swayed you. I suppose that I am the only one here who sees how well ads ate or are not written. I hope that you read my post to understand. You may have fun as a writer looking critcally at ads.

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  3. Jeff Salter says:

    yeah, I’m a sucker for those infomercials — one reason I don’t allow myself to watch much TV anymore. I keep seeing items that seemed too good to be true. Alas, I’m betting many of them WERE too good to be true.
    Of the few I’ve purchased — one was a glue that would glue ANYting to ANYthing and never let go — I confess I’ve not yet tried it. Perhaps out of fear.
    But I also confess that some of those infomercials tickle me. Like the guy who cuts the bottom out of his boat and puts in a screen door and then sprays it with Wonder-Seal (or something). Naturally, it floats just like a brand new boat. Wanna try that? sure.

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  4. I am glad I don’t watch infomercials at home. My youngest saw an ad for the My PIllow. He was convinced that he needed that pillow in order to sleep better at night. But I was not willing to pay the price tag on that pillow.

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